Pointer Telocation Cellocator Division Signs Ongoing Supply Agreement in North America

Orders expected to reach approximately $2M - $3M on an annual basis

Rosh HaAyin, Israel, July 26, 2017. Pointer Telocation Ltd. (Nasdaq: PNTR &
TASE: PNTR) – a leading developer and operator of Fleet and Mobile Resource
Management (MRM) solutions, announced today that its technology division,
Cellocator, has signed a long term development and supply agreement with a
customer based in North America. The contract is the first substantial contract based
on Cellocator’s new Nano CelloTrack technology.

Cellocator will provide the customer with the new mobile asset management
technology and products on an ongoing basis, geared for the North American market.
Deliveries will start in 2018 and revenues from this agreement are expected to reach
approximately US $2,000,000 - US$3,000,000 on an annual basis with over 15,000
devices a year.

Commented David Mahlab, CEO of Pointer, “We are proud to win this significant
project targeting a key market for Pointer. We won this project based on our advanced
technologies and our proven record in mobile assets management products. We look
forward to continued growing success in North America in the coming years.”

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